Red Bull - Laax Open

Branded Content

Exploring the evolution of the freestyle dream in the light of Laax Open, one of the Alps' most important snowboarding events. A documentary commissionned by Red Bull Switzerland.

From athletes to shapers to event organizers and even weather prophets, we set out to find answers to a simple question: what does snow mean to you ?

Client

Red Bull Switzerland

Art direction

Irene Schweizer

Cinematography

Nicolas Jutzi

Production

Oliver Jutzi

Music

Red Bull Audio Library

Additional footage

Mountain Vision AG